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Best WordPress Analytics Plugins: Top Free & Paid Tools

Use these best WordPress analytics tools to unleash the potential of data! Gain deep insights into your website's success and make informed choices to expand your online presence. From traffic sources to user activity, these plugins provide an abundance of information to help you improve your site for success.
Mohammed Ishan Akram
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Last Updated: September 24, 2022
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Are you sick of guessing how well your WordPress website is performing? Do you wish you could have a crystal ball that could tell you precisely what your website's users are doing? What if I told you there is a method to obtain all of this information and more? I'm referring to WordPress analytics plugins. But not just any plugins, but the finest WordPress statistics plugins that will catapult your website to new heights.

In this blog post, I'll share my top choices for WordPress analytics tools that will provide you with the information you need to enhance the functionality of your site and accomplish your objectives. So, take a break, relax, and prepare to enter the world of WordPress analytics!

So without wasting any more time let's get started!


MonsterInsights is one of the best WordPress Analytics plugins that has over 3 million active installations. It's easy to use, with a ton of insightful data that can help you to improve your site.

This WordPress Plugin provides so much that you'll never run out of things to track, as well as provides a comprehensive set of features that includes events tracking, eCommerce tracking, custom dimensions tracking, page speed reports, popular post tracking, custom dimensions, video tracking and more.

It lets you track your site’s performance and shows you exactly where your site is struggling in real right inside your WordPress Dashboard, so you can make changes to your site immediately and avoid problems before they start. 

With it, you can also track clicks on your affiliate links, banner ads, and other outbound links with its link tracking feature.

WP Statistics

WP Statistics is a simple-to-use tool that shows you where your web traffic is coming from. With it, you'll be able to see all the information you need about your website and how it ranks in search results.

It examines each visitor’s path to see how your users are using your website, what search engine they use, and what they're looking for. Find out how visitors are finding you, what interests them, and whether they are coming to buy or simply take a peek.

Knowing this data will help you to reach them with the right content, and this way you can make sure that your visitors are fully satisfied.

One of the major benefits of using WP Statistics is it stores all of the statistics locally in WordPress and not having to connect to a third-party service, which makes it possible to implement the new GDPR requirements as it's unnecessary to have a contractual relationship with an external company to process data.

GA Google Analytics

GA Google Analytics is great for very large sites, where you have hundreds of pages. It allows you to easily put tracking code on every page, so you don't have to manually do it saving you hours of work. And you will get features like opt-out for visitors, and multiple tracking codes for more flexibility and power.

You can prevent the tracking of your admin-level users and keep it only to yourself and the ones who have knowledge about it to keep everything safe and secure. This plugin does not collect any user data, it only saves a cookie so that it is easier to log in to the website in the future.


With Analytify, you can easily display all the important Google Analytics data in a useful, organized manner. It shows the traffic that specific pages and posts are receiving that can give you a good idea of what is working for your site and which pages need to be updated.

You can then use this information to improve your ranking in search engines and attract more visitors to your site. For businesses that have many websites and wish to keep track of performance, it can be a lifesaver.

Its automated email reporting feature can become very helpful for you as it allows you to send individual post reports straight to your clients just by clicking the send button in the dashboard


ExactMetrics is a user-friendly Google Analytics Dashboard plugin that’s easy to install and customize. And over 1 million WordPress users love ExactMetrics because of their unique Google Analytics Dashboard that shows you important Google Analytics metrics right in your WordPress dashboard.

It can help you to analyze your visitors, and yourself to get a better understanding of how your visitors are interacting with your website and whether you're doing the right thing or not, and it is trusted and used by many big companies, including Microsoft, QuickBooks, Pizza Hut, Delta, Pepsi, and Coldwell Bankers.


That's it! We've looked over some of the best WordPress analytics plugins available, ranging from MonsterInsights to ExactMetrics. These plugins can help you obtain valuable insights into the performance of your website and make data-driven choices to better your online visibility.

But before you go, let me ask you a question: which of these plugins do you believe will perform best for your website? Is there a specific trait or functionality that you find particularly appealing? Share your views in the comments section below.

At last, if you found this blog article useful, please share it with your peers and colleagues. The more individuals we can assist in improving the functionality of their websites, the better!

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Mohammed Ishan Akram
My name is Ishan, I am a Student, Digital Marketing Enthusiast, Social Media Manager, and Content Creator at SyncWin. I am very passionate about Social Media Marketing as well as Content Marketing so I always keep learning new things about these topics and whatever I learn I try to implement it for my Personal Brand and SyncWin Ecosystem.
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