Pictory Review: Best All-in-One AI Video Creation Suite

Looking for a powerful video creation tool to grow your audience and save time? Check out Pictory, the best all-in-one AI video creation suite on the market! This blog post review will show you why Pictory is the must-have tool for any content creator.
Mohammed Wasim Akram
Blog Post Author
Last Updated: April 6, 2023
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Are you tired of spending countless hours creating videos for your business or personal brand? Do you struggle to come up with fresh content ideas that will engage your audience and drive growth?

Well, what if we told you there was a solution that could save you time and help you create stunning, engaging videos effortlessly?

Say hello to Pictory - the all-in-one AI video creation suite that will revolutionize the way you create content.

With Pictory's intuitive platform, you can easily convert your long-form content into hundreds of short-form multimedia pieces in minutes, allowing you to focus on what matters most: growing your audience.

In this review, we'll explore how Pictory can help you harness the power of AI and amazing video creation tools to grow your audience while saving you time. Let's dive in!

Introduction of Pictory

Pictory is an all-in-one AI video creation suite that offers a comprehensive range of features to make video creation effortless and seamless. This suite is designed to meet the needs of businesses, marketers, and content creators who want to create engaging and visually appealing videos in a short period of time.

With this tool, users can create videos in different formats, including social media stories, product demos, and explainer videos. The suite's AI-powered editing tools can help users automate the entire video creation process, from selecting the right clips to adding music, sound effects, and transitions.

Pictory's intuitive interface allows users to upload their own content, images, and videos or use the suite's extensive media library. The suite's pre-designed templates enable users to create videos that are both visually stunning and professionally polished, even if they have no prior video editing experience.

The suite also offers advanced features such as voice-over recording, motion graphics, and text animation, which can help users create videos that stand out from the crowd. Additionally, its collaboration tools make it easy for multiple users to work on a project simultaneously.

This product is a perfect solution for businesses that want to create high-quality marketing videos that engage their target audience, increase conversions, and build brand awareness. Content creators can also use Pictory to create educational videos that explain complex concepts in a visually appealing way.

Overall, Pictory is the best all-in-one AI video creation suite that simplifies the video creation process and helps users create engaging, high-quality videos that stand out in a crowded digital space.

Pictory is a Seattle-based company founded in 2019 by a team of entrepreneurs, marketers, and engineers.

The product has a dynamic team of entrepreneurs, marketers, and engineers who have started companies and worked at large and small enterprises.

The founding team includes CEO Vikram, a former co-founder of Winshuttle, and CTO Vishal, who has a track record of building commercially successful enterprise and cloud solutions. The team is rounded out by Chief Product Officer Abid, a growth strategy leader with deep cross-functional experience.

The product team is small but super-passionate, and they value working together, moving with agility, acting with humility and confidence, always learning with a growth mindset, and trusting data over opinion.

Their mission is to convert verbosity to visual brevity and offer higher engagement levels on social media through video by allowing businesses to generate fresh content and effortlessly enhance their social media presence.

Main Features of Pictory

In this section, we'll explore the amazing features that make Pictory the best all-in-one AI video creation suite. From video templates to advanced editing tools, Pictory has everything you need to create stunning videos in no time.

Script to Video Creation

Pictory's Script to Video feature allows YouTubers, marketers, and course creators to create stunning videos from their scripts in just minutes.

Packed with powerful AI technology, this feature automatically selects the best summary sentences, visuals, and even music tracks to make your videos professional-looking and engaging.

With over 3 million video clips and images, plus 15,000 royalty-free music tracks from industry leaders StoryBlocks and Melod.ie, Pictory's media library ensures you'll never get a copyright claim.

Whether you choose to record your own voice or select one of Pictory's incredibly realistic AI voices, you can enjoy crystal-clear narration. This cloud-based suite runs on any computer, making it easy to use, fast, and hassle-free.

Blog Post to Video Creation

Pictory is an AI-powered platform that turns your blog posts into engaging and professional-quality videos. It's perfect for personal bloggers and companies looking to increase engagement and reach a wider audience.

With over 3 million video clips and images plus 15k music tracks, Pictory provides stunning visual and audio content to bring your blog posts to life.

Its easy-to-use interface requires no video editing experience or technical skills, and it's cloud-based, meaning it works on any computer without requiring software downloads.

Pictory's six-step process involves selecting your input source, editing the text summary and video storyboard, adding music and voice-over, choosing a video theme and customizing branding, and finally previewing and sharing the generated video.

Users have praised Pictory for its ease of use and effectiveness in growing YouTube channels and engaging audiences.

Edit Videos Using Text

Pictory is a video editing tool that allows you to edit videos quickly and easily using just text. It is great for editing various types of videos such as webinars, podcasts, and Zoom recordings.

With Pictory, you don't need to learn complex software. The tool's powerful AI engine transcribes your video as it is uploaded, allowing you to easily edit and summarize your video to your desired length.

Pictory's AI can also help remove filler words and silences, automatically add captions, and customize branding settings such as logos, colors, and fonts.

The tool is simple to use and even long videos take just minutes to generate. Pictory can be used to edit any type of video quickly and easily using just text.

Create Video Highlight

Pictory's Create Video Highlight feature automatically generates short highlight reels from your longer videos, perfect for sharing on social media, boosting engagement, and increasing sales.

Pictory's AI engine transcribes your video, identifies the most significant soundbites, and creates short trailer videos that can skyrocket webinar attendance and show-up rates.

You can also customize your branding settings by adding your logo, colors, fonts, and intro/outro. Pictory is easy to use and compatible with all social media sites, including YouTube, Facebook, and Instagram.

Use Pictory to create highlight reels from any video with spoken content, such as webinar videos, demo videos, e-learning and training videos, and video podcasts.

Auto Caption Videos

Pictory offers an easy and affordable way to automatically add captions to your videos. Captions can help you reach more viewers, increase accessibility, improve SEO, and save time and money.

With Pictory, you can upload your video and use advanced AI to transcribe and generate highly accurate captions. You can also edit and customize the captions to match your brand and download your video with the captions burned in.

Pictory is perfect for webinars, demos, e-Learning, video podcasts, and any other videos with spoken content. Try Pictory for free and see how it can help you extend your reach, increase engagement, and drive more traffic to your content.

Auto Summarize Long Videos

Pictory is an AI-powered video editing tool that automatically produces short summary videos from long webinars, podcasts, and Zoom recordings.

Its auto-summarize feature uses advanced AI to identify the key points and create short clips that grab the audience's attention and increase engagement.

Pictory also provides auto-captions that can reach viewers at work or in noisy environments. It runs on any computer, Mac or PC, and has a user-friendly interface that makes it easy to customize the video with branding and colors.

Pictory can be used to repurpose content for all social media platforms and is suitable for any kind of video with spoken content.

Auto Transcribe Videos

Pictory is a video transcription tool that automatically converts spoken words in videos into text. It's perfect for webinars, Zoom calls, e-learning videos, and video podcasts.

With Pictory, you can easily repurpose your video content by extracting text and creating blog posts, white papers, and e-books. You no longer need to take notes, as Pictory provides a text record of your videos, and can remove filler words like 'ums' and 'errs'.

Pictory's advanced AI also allows you to easily edit and customize your transcriptions and create auto highlights and summaries.

By using Pictory, you can improve social engagement, increase productivity, and drive more traffic to your content. Pictory is easy to use with just four simple steps - upload, edit, auto-highlight and summarize, and download.

Pricing Structure of Pictory

When it comes to choosing the right video creation software, pricing can be a major factor. In this section, we'll dive into the pricing structure of Pictory and help you decide which plan is the best fit for your needs and budget.

Pictory offers an all-in-one AI video creation suite with a range of pricing plans to suit different needs. All plans include AI-enabled features, text-to-video creation, automatic captioning and subtitles, and access to millions of licensed stock videos and images.

With the free trial plan, you can create three video projects of up to 10 minutes each. The annual plans save more than 15%, and you can upgrade or swap anytime.

Here are the pricing plans:

All Plans Include:

  • All AI-enabled features
  • Text-to-video creation
  • Automatic captioning and subtitles
  • 16:9, 1:1, or 9:16 aspect ratios on text-to-video
  • Full access to 3+ million licensed stock videos and images

Free Trial:

  • Create up to 3 video projects, each up to 10 minutes long

Standard Plan:

  • $19 per user per month (billed annually) or $23 per user per month (billed monthly)
  • 30 videos per month
  • Text-to-video projects up to 10 minutes long
  • 10 hours of video transcription per month
  • Edit existing video recordings up to 1 hour long
  • 3 branded templates that can be customized and saved
  • 5,000 music tracks
  • 34 text-to-speech AI voices

Premium Plan:

  • $39 per user per month (billed annually) or $47 per user per month (billed monthly)
  • 60 videos per month included (can be customized in-app*)
  • Text-to-video projects up to 20 minutes long (can be customized in-app*)
  • 20 hours of video transcription per month
  • Edit existing video recordings up to 3 hours long
  • 10 branded templates that can be customized and saved
  • 15,000 music tracks
  • 60 text-to-speech AI voices
  • Automatic voice-over synchronization
  • Automatic video highlights
  • Hootsuite integration
  • Bulk download of videos to CSV

Enterprise Plan:

  • Custom pricing based on specific needs
  • Custom limit on text-to-video project length
  • Custom video transcription per month
  • Custom video length per upload
  • 15,000 music tracks
  • 42 text-to-speech AI voices
  • Automatic voice-over synchronization
  • Branded intro and outro
  • Automatic video highlights
  • Hootsuite integration
  • Bulk download of videos to CSV
  • Invoice-based payment
  • Dedicated account manager


  • Additional videos and transcription hours can be purchased in-app
  • All plans come with a 15-day money-back guarantee with no questions asked.

PROS of Pictory

In this section, I will delve into the many advantages and pros of Pictory that make it stand out from other video creation tools. From social media strike protection to video editing with a text editor, Pictory has a wide range of features that can help content creators create high-quality videos.

  • Transcription Limits: Pictory's generous transcription limits are a game-changer, allowing users to save time editing dialogue-heavy clips. With more transcription time available, users can focus on perfecting their video content rather than worrying about transcription costs. For instance, a journalist can transcribe an entire interview and use the generated text to create a video news piece.
  • Scene Creation: Pictory's scene creation feature enables users to create engaging video content by converting text into video scenes automatically. The AI engine chooses the best images based on the script and syncs the voice-over with the scenes. This feature saves time and makes video creation easier for marketers and advertisers looking to create promotional videos.
  • Text to Video Feature: Pictory's AI does an excellent job of pairing stock video to the script, allowing users to create short videos from long-form content in just minutes. The feature makes video content creation fast and easy for content creators, making it ideal for social media marketers looking to create viral video content quickly.
  • Simple User Interface: Pictory's user interface is easy to use, with free voice-overs and background music, and almost everything is royalty-free. The user-friendly interface makes video creation easy for non-technical users, such as bloggers, who want to create compelling videos without the hassle of technical issues.
  • Constant Development: Pictory AI is constantly being maintained and developed, adding new features, and actively listening to customer requests. This means that users can expect a growing list of features that make video creation easier and more accessible to all types of users.
  • Customer Service: Pictory's customer service is friendly and made well, with no learning curve to get started. The customer service team is always ready to help users with any questions or issues that arise during video creation.
  • Accurate Transcription: Pictory's speech-to-text engine has great accuracy and removes filler words, ensuring that the final transcript is of high quality. This feature is ideal for podcasters looking to transcribe their episodes and turn them into video content.
  • Caption Burn-In: Pictory offers an option for captions to be burned into the video. This feature makes videos more accessible to people who are hard of hearing, making it ideal for educational content creators.
  • Premium Images & Sound: Pictory offers great stock footage and tons of music options, making it easy for users to create visually stunning and engaging video content.
  • Clean & Minimal UI/UX: Pictory's user-friendly interface and minimal learning curve indicate that it has a good UI/UX. The clean and minimal design makes video creation less intimidating for first-time users, making it perfect for educators who want to create educational content for their students.
  • Social Media Strike Protection: With the ability to edit images, audio, text, and video rolls, users can easily produce high-quality content without fear of copyright claims from YouTube. The extensive library of royalty-free video clips, images, and songs provides ample resources for users to choose from, making content creation a breeze.
  • Editing Video with Text Editor: With a similar interface to Descript, users can easily delete words from the transcription of the video, saving time and effort. This feature is particularly helpful when trying to edit out filler words, such as "um" or "ah". Editing videos by editing the script is also a great way to quickly make changes without having to watch the entire video again.

CONS of Pictory

Although Pictory has many impressive features and advantages, like any other software, it also has some cons that need to be considered. In this section, we will explore the limitations and drawbacks of Pictory to help you make an informed decision about whether it's the right tool for your video creation needs.

  1. Limited Video Customizability: Although Pictory offers various templates to choose from, the ability to customize them is limited. For instance, some users may want more control over each aspect of their videos. It would be great to have more freedom to make changes to the templates to suit individual preferences.
  2. Non-Realistic AI Voices: Pictory uses AI voices to generate voice-overs, but the quality can vary. The voices may not always sound natural or authentic, which can detract from the overall video experience. While the technology is improving, it's still not perfect and may require more development to produce truly realistic results.
  3. Language Limitation: Pictory only supports the English language, which can be limiting for non-English speakers or for those who want to create content in other languages. This means that users cannot select appropriate images or create videos in other languages, potentially reducing the global reach of their videos.
  4. Audio Stream Limitation: Pictory only allows for two audio streams, which can limit the ability to add sub-sounds and sound effects. For example, some users may want to add multiple audio streams for music, sound effects, or voice-overs. This can be a challenge when working with the current audio stream limitations.
  5. Plan Features Limitation: Not all features are available in every plan, and limitations are based on the number of features depending on the plan. This means that users may not have access to certain features or may have limited access based on their subscriptions. It would be great to have all features available for all plans but limited by the number of features in each plan, making it accessible for all types of users.


Pictory is an amazing all-in-one AI video creation suite that has the power to transform your content creation process. It's easy to use and offers a variety of features that will make your videos stand out.

From the AI-powered editing tools to the customizable templates, Pictory has everything you need to create engaging and professional-looking videos.

With its all-in-one suite of AI-powered tools, it has never been easier to create stunning videos that captivate your audience and boost your online presence. So why not give it a try? You might just be amazed at the results you get.

Now that you have a better understanding of what Pictory can do, it's time to start exploring its features and creating your own videos.

Whether you're a marketer, content creator, or just someone who wants to make your videos look better, this is the perfect tool for the job.

So what are you waiting for? Sign up for Pictory today and see the results for yourself. And if you found this review helpful, don't forget to share it with your friends and colleagues.

And of course, feel free to leave a comment below to let us know your thoughts and experiences with Pictory.

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Article Author
Mohammed Wasim Akram
Hello myself Wasim, I’m from the city of Mother Teresa Calcutta (currently Kolkata), which exists in India, a country of unity in diversity.I belong to the sales and marketing field with 10+ years of experience. In December of 2017, I switched my career from a 9 to 5 traditional job to the digital entrepreneurship.Currently, I am a Google and HubSpot certified Digital Marketer, a WordPress Specialist, Web Designer & Strategist and the founder of SyncWin.
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