Cookie Overview: Everything You Need to Know About

Discover everything you need to know about cookies with our comprehensive knowledge base. Learn about providers, categories, purposes, durations, types, and provenance. Find out how cookies work and how to manage them for a better web experience, whether you're a beginner or an experienced website owner.
Wasim Akram
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Last Updated: February 25, 2023
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Are you a website owner who wants to provide the best possible user experience while still collecting valuable data? Then you need to understand cookies. These small bits of data are essential for understanding your visitors’ behavior and preferences, but they can also be a source of confusion and concern for users.

That’s why we’ve created a comprehensive knowledge base that covers everything you need to know about cookies. From the basics of what cookies are and how they function to the details of how different types of cookies are used by websites, our knowledge base has got you covered.

You’ll learn about key details such as providers, categories, purposes, durations, types, and provenance, so you can make informed decisions about how to use cookies on your site.

Whether you’re a beginner or an experienced website owner, our knowledge base has something for everyone. We’ll help you understand the ins and outs of cookies and give you the tools you need to use them effectively and responsibly.

By following our best practices for cookie management and user consent, you can build trust with your users and protect their privacy while still collecting the data you need to create a better web experience.

So if you’re ready to take control of your cookie usage and provide a better web experience for your visitors, dive into our knowledge base today!

Disclaimer: This article is intended for informational purposes only and should not be considered as legal advice. The information presented here is based on research and may not be comprehensive or up-to-date. If you have specific legal questions or concerns about cookies and compliance, it is recommended to consult with a qualified legal professional. The author and publisher of this article will not be held liable for any damages or losses arising from the use or reliance on the information provided.

Cookie Database Table

Are you wondering what cookies are being used on your website or other websites you visit? Keeping track of cookies can be challenging, especially with the vast amount of data being collected.

To help you understand and manage cookies, we have put together an ever-growing table of cookie databases. This table includes essential data points such as the cookie name, provider, category, purpose, duration, type, and provenance.

By utilizing this table, you can gain insight into how cookies are being used and make informed decisions about managing them.

Cookie NameProviderCategoryPurposeDurationTypeProvenance
rtbhouse-espRTB HouseMarketingCollects information on user preferences and/or interaction with web-campaign content - This is used on CRM-campaign-platform used by website owners for promoting events or products.PersistentHTML Local StorageThird-Party
panoramaId_expiryLotameMarketingRegisters data on visitors from multiple visits and on multiple websites. This information is used to measure the efficiency of advertisement on websites.SessionHTML Local StorageThird-Party
panoramaId_expiry_expLotameMarketingContains the expiry-date for the cookie with corresponding name.SessionHTML Local StorageThird-Party
google_auto_fc_cmp_settingGoogleNecessaryStores the user's cookie consent state for the current domainSessionHTML Local StorageUnknown
ezouspvvgo.ezodn.comStatisticsRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator.SessionHTTP CookieThird-Party
ezouspvhgo.ezodn.comUncategorizedUnknownSessionHTTP CookieThird-Party
ezouspvago.ezodn.comStatisticsRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator.SessionHTTP CookieThird-Party
ezosuibasgeneris-1ezojs.comStatisticsRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator.365 DaysHTTP CookieThird-Party
ezovid_#ezojs.comUncategorizedUnknown1 DayHTTP CookieThird-Party
ezovuuidtime_#ezojs.comUncategorizedUnknown1 DayHTTP CookieThird-Party
ezovuuid_#ezojs.comUncategorizedUnknown1 DayHTTP CookieThird-Party
ezoref_#ezojs.comUncategorizedUnknown1 DayHTTP CookieThird-Party
ezopvc_#ezojs.comUncategorizedUnknown1 DayHTTP CookieThird-Party
ezoadgid_#ezojs.comUncategorizedUnknown1 DayHTTP CookieThird-Party
ezoab_#ezojs.comUncategorizedUnknown1 DayHTTP CookieThird-Party
ezepvvezojs.comStatisticsRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator.1 DayHTTP CookieThird-Party
cto_bundlego.ezodn.comMarketingPresents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.390 DaysHTML Local StorageThird-Party
cto_bididgo.ezodn.comMarketingPresents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.390 DaysHTML Local StorageThird-Party
amxId_expeasyofficepools.comUncategorizedUnknownSessionHTML Local StorageThird-Party
amxIdeasyofficepools.comUncategorizedUnknownSessionHTML Local StorageThird-Party
_pbjs_userid_consent_datago.ezodn.comNecessaryDetermines whether the user has accepted the cookie consent box.30 DaysHTTP CookieThird-Party
_GESPSK-id5-sync.comGoogleMarketingPresents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.SessionHTML Local StorageThird-Party
_GESPSK-esp.criteo.comGoogleMarketingCollects data on user behaviour and interaction in order to optimize the website and make advertisement on the website more relevant.SessionHTML Local StorageThird-Party
_GESPSK-uidapi.comGoogleMarketingUsed in context with pop-up advertisement-content on the website. The cookie determines which ads the visitor should be shown, as well as ensuring that the same ads does not get shown more than intended.SessionHTML Local StorageThird-Party
_GESPSK-rtbhouseGoogleMarketingRegisters user behaviour and navigation on the website, and any interaction with active campaigns. This is used for optimizing advertisement and for efficient retargeting.SessionHTML Local StorageThird-Party
_GESPSK-pubcid.orgGoogleMarketingThis cookie registers data on the visitor. The information is used to optimize advertisement relevance.SessionHTML Local StorageThird-Party
_GESPSK-openxGoogleMarketingPresents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.SessionHTML Local StorageThird-Party
_GESPSK-crwdcntrl.netGoogleMarketingThis cookie registers data on the visitor. The information is used to optimize advertisement relevance.SessionHTML Local StorageThird-Party
_auidc.appier.netMarketingUnknown365 DaysUnknownThird-Party

Introduction of Cookies

Cookies are small files that are stored on a user’s device when they visit a website. They are an important part of modern web browsing, allowing websites to remember user preferences and provide a personalized experience.

But what exactly are cookies, and why do website owners need them? Let’s take a closer look.

Definition & Purpose of the Cookies

  • Cookies are small files that websites store on a user’s device to remember certain information.
  • They were originally created to make web browsing more efficient by allowing websites to remember user preferences and login information.
  • Today, cookies are used for a variety of purposes, including analyzing user behavior, targeting advertising, and improving website performance.

Explore How Cookies Work

  • When a user visits a website, the site sends a cookie to their device.
  • The cookie stores information about the user’s interaction with the site, such as login information, browsing history, and preferences.

Learn How Cookies Benefit Website Owners

  • This information can be used to provide a personalized experience for the user, such as showing relevant content or products.
  • Cookies also allow website owners to gather data on user behavior, which can be used to improve the site and target advertising.

Cookies play an important role in modern web browsing, allowing websites to provide a personalized experience for users and gather data on user behavior. As a website owner, it’s important to understand how cookies work and how they can benefit your site. By using cookies effectively, you can improve the user experience and drive business results.

Understanding Cookie Details

Cookies are an essential part of modern websites, allowing them to remember user preferences, save login information, and offer personalized content. But what exactly are cookies, and how do they work?

In this section, we’ll dive deeper into the details of cookies to help you better understand how they operate.

Cookie Name

Cookie names are unique identifiers assigned to cookies by websites or third-party services that allow websites to remember user preferences and track their online behavior. The name of the cookie is important as it helps identify the specific cookie in use on your website.

Here are some examples of commonly used cookie names:

  • _ga: This is a cookie used by Google Analytics to track user activity on websites. It stores a unique identifier for each user and is used to distinguish between different users and sessions.
  • _fbp: This cookie is used by Facebook to track user activity on websites that have Facebook integration. It helps to measure the effectiveness of Facebook advertising campaigns and to optimize the relevance of ads shown to users.
  • IDSYNC: This is a cookie used by Yahoo Analytics to track user activity on websites. It stores a unique identifier for each user and is used to measure user engagement and optimize ad targeting.
  • ANON_ID: This cookie is used by Microsoft.com to track user activity on its website. It helps to measure user engagement and to personalize the user experience.

These cookie names may vary depending on the website or service that uses them. It’s important to note that cookie names do not reveal any personal information about users and are only used for tracking and analytics purposes.

Cookie Providers

When you visit a website, the site creates and stores small text files called cookies on your device. These cookies can help personalize your browsing experience and provide valuable data to website owners. However, cookies can also be created by third-party services like advertisers and analytics providers.

Here’s why it’s important to know about cookie providers:

  • Know About Data Collectors: Identifying third-party providers helps you understand who is collecting data about your visitors and how it’s being used. This can help you assess potential privacy concerns and ensure compliance with regulations like GDPR and CCPA.
  • Know Potential Security Risks: Knowing which third-party services create cookies on your website can help you identify potential security risks. Malicious actors can exploit vulnerabilities in third-party scripts to gain unauthorized access to sensitive data.
  • Prevent Policy Violation: Some third-party services may create cookies that track users across multiple websites, potentially violating their privacy. Understanding which services are creating these cookies can help you make informed decisions about their use on your site.

Examples of common cookie providers include:

  • Google Analytics: This service provides website owners with detailed information about their visitors’ behavior and demographics.
  • Facebook Pixel: This tool allows website owners to track user activity and target ads to specific audiences on Facebook.
  • Amazon Associates: This program enables website owners to earn commissions by promoting Amazon products to their visitors.

In summary, understanding who supplies your cookies is an important aspect of managing your website’s privacy and security. By identifying third-party providers, you can make informed decisions about their use on your site and ensure compliance with relevant regulations.

Cookie Categories

Cookies are classified into different categories based on the type of data they collect. These categories include:

  • Necessary: These cookies are essential for the website to function properly, such as remembering login information or shopping cart contents.
  • Preference: These cookies store user preferences such as language or font size.
  • Statistics: These cookies collect anonymous data on website usage and performance, such as the number of visitors or page views.
  • Marketing: These cookies are used to display personalized advertisements based on a user’s browsing history.
  • Uncategorized: These cookies are not yet classified, and their purpose is still being evaluated.

Cookie Purposes

Knowing why cookies are being used helps website owners provide transparency to their users. Cookies are used for a variety of purposes, including:

  • Session Management: Cookies are often used to manage user sessions and ensure that a user remains logged in during their visit.
  • Personalize User Experience: Cookies can be used to offer personalized content, such as recommended products or services based on a user’s browsing history.
  • Analyzing Statistics: Cookies are often used to collect anonymous data on website usage, which can be used to improve website performance or user experience.

Cookie Duration

Cookies can have different lifetimes depending on their purpose. There are three main types of cookie duration:

  • Session: These cookies are deleted as soon as a user closes their web browser.
  • Persistent: These cookies remain on a user’s computer until they expire or are manually deleted.
  • Time-Based: These cookies have a set expiration date and will be deleted after that date.

Cookie Types

There are several types of cookies, including:

  • HTTP Cookie: These cookies are sent to the website server with every request and are commonly used for session management and personalization.
  • HTML Local Storage: These cookies are stored on the user’s computer and can be accessed by the website even after the user has closed their web browser.
  • Pixel Tracker: These cookies are used to track user behavior and are often used by advertisers to display personalized advertisements.

Cookie Provenance

Cookies can be classified as either first-party or third-party, depending on where they come from.

  • First-Party Cookies: First-party cookies are created by the website you’re visiting.
  • Third-Party Cookies: Third-party cookies are created by a third-party service, such as an advertiser or analytics provider.

By understanding these details about cookies, website owners can better manage their use of cookies and ensure they’re providing a transparent and secure browsing experience for their users.

Best Practices for Managing Cookies

Managing the cookies is an essential part of ensuring your website complies with privacy laws and provides a positive user experience. Here are some best practices for cookie management:

Best Practices for Cookie Management

  • Be Transparent: Clearly explain the types of cookies you use and their purpose in your website’s privacy policy.
  • Provide Options: Offer users a way to control their cookie settings, such as opting out or customizing their preferences.
  • Regularly Review & Update: Keep your cookie policy up to date with any changes to your website or privacy laws.

Obtaining User Consent for Cookies

  • Give Users Clear & Prominent Notice: Make sure users are aware of your website’s use of cookies before they accept them.
  • Use an Opt-In Mechanism: Require users to actively consent to the use of cookies, rather than relying on pre-checked boxes or implied consent.
  • Offer Granular Consent: Allow users to choose which types of cookies they consent to, such as necessary cookies versus marketing cookies.

Effective Cookie Management for Better Web Experience

  • Prioritize Necessary Cookies: ensure necessary cookies, such as those that enable basic website functionality, are given priority over non-essential cookies.
  • Minimize Cookie Usage: use only the cookies necessary for your website to function and provide value to users.
  • Make It Easy to Manage Cookies: provide users with a clear and simple way to manage their cookie settings, such as a preference center or cookie banner.

By implementing these best practices, you can ensure your website complies with privacy laws and provides a positive user experience. Remember, cookie management is an ongoing process, so be sure to regularly review and update your cookie policy as needed.

Major Legal Requirements for Cookies

Cookies are a crucial element of web browsing that enable a personalized experience for users. However, cookie usage is governed by various laws and regulations to protect user privacy and data. This section will provide an overview of the major legal requirements for cookies and details of cookie compliance.

General Data Protection Regulation (GDPR)

The GDPR is a European Union law that regulates data protection and privacy. Its impact on cookie usage includes the following:

  • Consent requirements for collecting and processing personal data through cookies
  • Penalties for non-compliance, including fines of up to 4% of a company’s global revenue or €20 million (whichever is greater)

ePrivacy Directive

The ePrivacy Directive is a European Union law that specifically focuses on electronic communications. Its impact on cookie usage includes the following:

  • Consent requirements for storing or accessing information on a user’s device
  • Penalties for non-compliance, including fines of up to €20 million or 4% of a company’s global revenue (whichever is greater)

California Consumer Privacy Act (CCPA)

The CCPA is a California state law that regulates data privacy and protection. Its impact on cookie usage includes the following:

  • Consent requirements for collecting personal data through cookies.
  • The right of users to opt out of cookie usage.
  • Penalties for non-compliance, including fines of up to $7,500 per violation.

Other Laws & Regulations

Other laws and regulations impacting cookie usage include the following:

  • The Children’s Online Privacy Protection Act (COPPA) regulates the collection of personal information from children under 13.
  • The General Data Protection Regulation (GDPR), which also impacts cookie usage outside the European Union.

It is important to comply with legal requirements for cookies to ensure user privacy and avoid penalties. Companies should understand the requirements of GDPR, ePrivacy Directive, CCPA, and other relevant laws and regulations. Obtaining consent for cookie usage and providing users with the right to opt out are crucial steps toward compliance.

Best Practices for Legal Cookie Compliance

Cookies are an essential part of website functionality, but their use is subject to legal requirements, such as GDPR, ePrivacy Directive, CCPA, and others.

Complying with legal requirements for cookies is critical to protect user privacy and avoid legal penalties. Following best practices for cookie consent, policy, management, and auditing can help website owners ensure compliance and maintain user trust.

It is essential to keep up to date with changes in the legal landscape and update cookie compliance practices accordingly.

Cookie Consent

Cookie consent is a critical aspect of cookie compliance. Website owners must ensure that users provide explicit and informed consent before cookies are placed on their devices. Different methods can be used to obtain cookie consent, such as pop-ups, banners, and checkboxes. Best practices for obtaining cookie consent include making it easy to understand, offering granular options, and providing a clear way to revoke consent.

Cookie Policy

A cookie policy is a document that explains how cookies are used on a website. To comply with legal requirements, a cookie policy must include essential elements such as the purpose of the cookies, the types of cookies used, and the data collected. Best practices for creating a comprehensive cookie policy include keeping it concise, updating it regularly, and providing a clear link to the policy on the website.

Cookie Management

Managing cookies is essential to comply with legal requirements. Website owners must ensure that users can manage their cookie settings, such as opting out of non-essential cookies, deleting cookies, and revoking consent. Best practices for managing cookies include offering granular cookie options, allowing users to manage their cookie settings at any time, and providing clear instructions on how to delete cookies.

Cookie Auditing

Cookie auditing involves reviewing cookies used on a website to ensure compliance with legal requirements. This process involves identifying and categorizing cookies, evaluating their purpose and data collection, and assessing their compliance with legal requirements. Best practices for cookie auditing include using automated tools, regularly reviewing and updating cookie policies, and documenting the auditing process.

FAQs About Cookies

As a website owner, you may have many questions about cookies, such as how they work, how to obtain user consent and legal requirements.

In this section, we’ll provide answers to some of the most frequently asked questions about cookies. We’ll also cover topics such as managing and deleting cookies, analyzing data collected through cookies, and ensuring the security of third-party cookies.

Our goal is to help you stay informed and compliant while providing a better user experience on your website.

How do cookies track user behavior?

Cookies track user behavior by collecting information such as the user’s browsing history, preferences, and settings. Websites use this information to tailor their content, advertising, and services to the user’s interests and needs. Cookies can also be used to keep users logged in to a website, and remember their language preferences, and other personalized settings.

What is the difference between first-party and third-party cookies?

First-party cookies are created and stored by the website that the user is visiting, while third-party cookies are created and stored by third-party services such as advertisers or analytics providers. Third-party cookies can track user behavior across multiple websites, while first-party cookies are limited to the website that created them.

How do I obtain user consent for using cookies on my website?

To obtain user consent for using cookies on your website, you can use a cookie banner or pop-up that informs users about the use of cookies and provides them with the option to accept or decline. The banner should be clearly visible, easy to understand, and should not obscure the content of your website.

Are there any legal requirements for using cookies?

Yes, there are legal requirements for using cookies. The General Data Protection Regulation (GDPR) and the ePrivacy Directive require website owners to obtain user consent before using cookies and to provide clear and concise information about their use. Failure to comply with these regulations can result in significant fines and legal penalties.

What types of data can be collected through cookies?

Cookies can collect various types of data, including user preferences, browsing history, IP address, location, and device information. The data collected through cookies is used to personalize the user experience, improve website performance, and provide targeted advertising.

How do I manage and delete cookies on my website?

To manage and delete cookies on your website, you can use a content management system or a web development tool to view and modify the cookies stored on your website. You can also provide users with the option to manage and delete cookies through their browser settings.

What are the consequences of not obtaining user consent for cookies?

Failure to obtain user consent for cookies can result in legal penalties and fines under GDPR and ePrivacy regulations. It can also damage your reputation and lead to a loss of user trust and loyalty.

How do I ensure that third-party cookies used on my website are secure?

To ensure that third-party cookies used on your website are secure, you should only use trusted third-party services and carefully review their privacy policies and security practices. You should also regularly review and update your cookie policy to reflect any changes in your use of third-party services.

How do I analyze the data collected through cookies?

You can analyze the data collected through cookies using various analytics tools such as Google Analytics. These tools provide valuable insights into user behavior, website performance, and advertising effectiveness.

Can cookies be used to track user behavior across multiple websites?

Yes, third-party cookies can be used to track user behavior across multiple websites. This practice is often used by advertisers and analytics providers to target users with personalized ads and improve their advertising effectiveness.

How often should I review and update my website’s cookie policy?

You should review and update your website’s cookie policy regularly to reflect any changes in your use of cookies and third-party services. As a general rule, you should review your cookie policy at least once a year or whenever there are significant changes to your website or business practices.

Conclusion

As a website owner, cookies are an important part of your online presence. They help you understand your visitors’ behavior and preferences, so you can provide them with a better user experience. But it’s also important to be transparent about how you use cookies and to give users control over their data.

Our knowledge base provides you with all the information you need to use cookies effectively and responsibly. You can learn about different types of cookies and how they work, as well as best practices for cookie management and user consent. By following these guidelines, you can build trust with your users and protect their privacy while still collecting valuable data.

Pro Tip

Are you looking for a comprehensive and user-friendly solution for managing user cookie consent on your website? Look no further than Illow – the ultimate consent management tool. Check out our in-depth review article, where we break down the features and benefits of Illow and explore how it can help you ensure compliance with legal requirements for cookies and data privacy.

But don’t just take our word for it – share this knowledge with your team and colleagues. By working together to create a transparent and user-friendly cookie policy, you can build a better web for everyone.

So what are you waiting for? Take the first step towards responsible cookie usage and start exploring our knowledge base today. And if you have any questions or comments, don’t hesitate to reach out. We’re here to help you navigate the complex world of cookies and create a better web for all.

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Article Author
Wasim Akram
Hello myself Wasim, I’m from the city of Mother Teresa Calcutta (currently Kolkata), which exists in India, a country of unity in diversity.I belong to the sales and marketing field with 10+ years of experience. In December of 2017, I switched my career from a 9 to 5 traditional job to the digital entrepreneurship.Currently, I am a Google and HubSpot certified Digital Marketer, a WordPress Specialist, Web Designer & Strategist and the founder of SyncWin.
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